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Coleen
Morehead
Clear Strategies LLC
Consulting
CLEAR Strategies provides a local focus on community impact and results; emphasis on the positive. We deliver a thought out comprehensive approach that provides opportunities for true collaboration. Our purpose is to create measurable impacts utilizing and leveraging existing systems; nonprofit, public, private, community-based organizations working in collaboration. Our hope is the delivery of services can be more impactful to serve all.
PHILOSOPHY & SERVICES
COLLABORATION→LEADERSHIP→EMPOWERMENT→ACTION→RESULTS
Together, we can deploy solutions that forever change lives.
COLLABORATION
True collaboration is only achieved through a participatory approach – achieved by thinking and acting strategically. Through proven collaborative methods the strengths of all are leveraged. Resources and talents are used most effectively and efficiently. This commitment to the whole ensures that your organization will be positioned from a point of strength. Nimble and prepared for changes to come. Using a strategic collaboration approach ensures your organization is focused on what matters most and has clearly defined its goals utilizing the most robust processes and a framework to clearly illustrate a comprehensive and cohesive plan based on action and results.
STRATEGIC COLLABORATION
The CLEAR Strategies approach ensures that your organization will develop its strategy based on consensus, will utilize a variety of planning techniques to define both short and long-term goals, and will successfully execute its action plan to produce sustainable solutions.
• Form the structure of your organization empowering members collectively
• Develop an organization or new initiative with a clearly thought-out mission, vision, value statement
• Formulate a long-term plan that will result in measurable outcomes
LEADERSHIP
Leadership relies upon respect of all, recognizing that no one person is above anyone else. Our philosophy is nudge, and sometimes push to steer you toward your desired outcomes. However, to help keep your ship on course and afloat the use of a captain is essential. At CLEAR Strategies we are that captain. We are the glue that holds things together when seas get rough. We are the conduit to connect you with others who share your passion.
FACILITATION:
Together we will ensure that you are engaging stakeholders through Real Public Participation. Who they are? What matters most to them? You will learn how to engage new and differing perspectives and why understanding them is important to the success of your effort.
• Build a communications plan and unifying message tailored to your audience
• Utilize analysis of organizational cultures, public opinions and attitudes
• Enact a system to monitor changing perceptions and ongoing dialogue, and Identify critical issues with tailored response strategies
EMPOWERMENT
Empowerment happens when purpose and passion collide. Engaging in a participatory approach to collaboration creates a wholeness, a togetherness, and a sense of family resulting in trust, honesty and willingness to share ideas. When it is necessary to seek other partners and resources, this sense of empowerment will inspire members to expand the network of support. Your organization will be better equipped to serve the community when more are involved and vested in the success of your initiative.
PLANNING
We will help you embrace fresh perspectives and new ways of thinking. Opposing and challenging opinions require us to see beyond our own landscape, to look for new uncharted territories. What is uncovered in many cases is common ground. Utilizing an open approach creates respect and value of your team’s new collective commitment to success.
• Learn to use participation techniques to enhance knowledge and engagement of your members so that feel more empowered
• Utilize tools to help your organization envision and articulate what success will look like, who will be positively impacted, and how your efforts will be sustained
• Leverage support through community workshops, social media campaigns, focus groups, and town hall meetings
ACTION
CLEAR Strategies believes that by action, anyone can achieve their goals. Using well-thought out implementation strategies will make this happen. These strategies define how the execution of the plan will be made possible by defining elements of action; What: the purpose, Who: parties and commitment, When: detailed timeline, and, How: What resources are required and how are they utilized.
DEPLOYMENT
We encourage a philosophy that says we don’t plan to plan, we plan to act, to change lives, and to ensure that our efforts are sustained for the future. Using well-thought out implementation strategies ensure that planning turns into tangible actions and measurable results. Save time by minimizing frustration and maximizing your chances for success by formulating and executing a results-driven action plan that focuses on measurable outcomes
• Identify diverse revenue streams: fundraising, grant writing, event planning, membership, tailored solicitations
• Advocate for public policy solutions and regulatory remedies
• CLEAR Strategies at its root defines how to deploy and execute a plan by defining each element: Why, What, Who, When, Where, and How.
1. Why - It may seem obvious, can you answer the fundamental question of "Why are we doing this project.” At CLEAR Strategies we will inspire you to delve into this question.
2. What – this is really the first question you ask when you're trying to gather requirements for your project to define the scope. It gets no simpler than "What do we do?"
3. Who – who are you serving? Who will you need to deliver your project? Who will ultimately benefit from your efforts?
4. When – what is the timeline to start, to complete? What is the availability of resources, funding, people?
5. Where –where will your project be deployed, activities be delivered, and people be served? Is the location optimal for your clients? Audience? How will people know where to go?
6. How –are you going to accomplish this? What resources are required and how are they utilized?
RESULTS
How will your plans change lives? Will you be able to measure that change? Funders and investors will expect to see an impactful return on their investment. Sadly, without measuring activities, we don’t achieve our results and limit our impact. Instead keep falling into the same habits. Without making substantive structural improvements, many projects fail to meet their intended impact.
CLEAR Strategies will ensure within your plan your organization has developed an innovative approach including a technology solution to ensure that you can report the impact to the community. Each plan will detail what measurable outcomes are pursued and essential actions will lead to your desired outcomes. We will help your organization quantify the impact of your plan and initiative to funders, investors and constituents.
IMPACT REPORTING
Our approach requires that every plan be measurable. When you are soliciting the support for your organization or initiative, funders ask, “what is the return on my investment?” Not unlike business deals, organizations whose mission is to impact social change, are best supported when the impact is ensuring and long-standing and reforms ensure that their efforts remain.
• Develop an innovative approach to illustrate impact: percent of population, a return on investment, and number of people served with stories of changed lives
• Advance the visibility of your work through all methods of media relations
• Utilize the findings to create a platform for public policy advocacy and build a plan for sustainability of your effort
Office Location:
1900 Point West Way #104
Sacramento, CA 95816
(530) 870-1135
Questions: cmorehead@clear-strategies.com
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